Lot 276 Winchester Bullet Board
Fine example of the famous 1897 “Double W” Cartridge Board. Original throughout, with oak frame and factory sticker. Missing bottom right #4 brass shell and bottom left window shell.
40” x 58”, fine overall.
From “Winchester Promotional Arts” by Richard Rattenbury:
“As much a three-dimensional display as a two-dimensional graphic presentation, the cartridge board typified the rather extravagant, yet often attractive and effective lengths to which companies would go in promoting their product during the late 19th century. - Commercial cartridge board designs culminated in the famous “Double W” board of 1897. Largest and the most elaborate of the series, it featured a central sporting print by A. B. Frost amidst an arrangement of over 200 cartridges.”
40” x 58”, fine overall.
From “Winchester Promotional Arts” by Richard Rattenbury:
“As much a three-dimensional display as a two-dimensional graphic presentation, the cartridge board typified the rather extravagant, yet often attractive and effective lengths to which companies would go in promoting their product during the late 19th century. - Commercial cartridge board designs culminated in the famous “Double W” board of 1897. Largest and the most elaborate of the series, it featured a central sporting print by A. B. Frost amidst an arrangement of over 200 cartridges.”
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