Lot 80 FOIL ADVANCE ONE-SHEET POSTER FOR SUPERMAN: THE MOVIE.
FOIL ADVANCE ONE-SHEET POSTER FOR SUPERMAN: THE MOVIE. - (Warner Bros., 1978) This is the fi rst foil/Mylar poster created for any studio for use in fi lm advertising. This poster was very rare even upon its fi rst
release, as these were only given to the original playdate theaters. We believe that less than 1,000 of these were made, and this is one of the best surviving examples. It has never been folded. Made of foil on paper using an innovative manufacturing process. Instead of Superman’s standard red, yellow, and blue, the only color used on this poster is ice blue, intended as a tie-in with the Fortress of Solitude. Measures 25 ¾ in. x 39 ¼ in.
release, as these were only given to the original playdate theaters. We believe that less than 1,000 of these were made, and this is one of the best surviving examples. It has never been folded. Made of foil on paper using an innovative manufacturing process. Instead of Superman’s standard red, yellow, and blue, the only color used on this poster is ice blue, intended as a tie-in with the Fortress of Solitude. Measures 25 ¾ in. x 39 ¼ in.
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